Automated Email Campaign
Fortune is in the follow-up and sometimes it takes a representative to follow up on a certain campaign. Since there are always campaigns, its good to automate the follow-up emails. This is your solution to a fully automated sales process.
Automated Email Campaign
How It Works:
- This is personal email workflows from business reps
- Email responses are based off user activities
- Goal is a form fill out or interaction with the email
- Review active users and reach out to close a deal
Automate the sales process, QDM will build out communication workflows so that all leads automatically follow the pipeline.
This is how the workflow looks:
Prospect Opened Email
- Drip Email 1
- Drip Email 2
- Drip Email 3
Prospect Clicked Email
- Drip Email 1
- Drip Email 2
- Drip Email 3
Prospect Did Not Open Email
- Drip Email 1
- Drip Email 2
- Drip Email 3
Considerations from the start:
- Create custom fields
- Stages of users in the database
- Define KPIs
- Value Content
- Analyze Reporting
- Sync errors
- Number of people to website
- Number of people booking demos
- Ideas
Assets we will gather:
- Broadcasting System
- CRM System
- Gather Assets
- Contact Information
- Supporting Content
- Review Existing
- Identify New Content
- Segmentation
- Tags
- Scoring
- Products
- Services
- Taglines
- Headlines
- Promo/Pricing
Marketing Email Strategy contains:
- Define Weekly Promotion
- Create Banner Creative
- Finalize Copywriting
- Add Call to Action
- Developer will Build Email
- Client Reviews Email
- Broadcast/Schedule Email
